Why are innovators so crucial for your company? Because innovators are the people that drive your company forward and prepare it for the future. Innovators make the difference. Why do you think Google and Apple are so successful? They value innovative employees highly. This shows in their recruiting; their hiring strategy is focused on attracting and recruiting innovators.

Unfortunately, most corporate recruiting processes are not designed to effectively recruit innovators. Sometimes, they lack innovation themselves.

So, let’s look at some issues within your hiring process that are crucial for recruiting innovative people: process innovation, personal touch and “the right” collaborators.

1. Modernise your hiring process from prescreening on

No matter how much money you spend on boosting your image as an attractive employer, most motivated candidates will drop off if your hiring processes are slow and frustrating for them.

Innovators have high requirements for a process. They draw conclusions about your degree of innovation from the way you set up your process, the way you communicate the different steps and the tools that you use. Be sure to provide attractive recruiting processes from the very first step on — the prescreening step. Why not use innovative technology such as pre-recorded video interviewing software to provide them with a great candidate experience? Find out more about video interviewing.

They will appreciate this because they will have the chance to personalise their application with a video interview, meanwhile you are able to screen more candidates in less time, thus identifying the most fitting ones.

Be innovative. That is what they expect!

2. Personalise your digital interview process

If you think that technology may be too impersonal, you are mistaken. Pre-recorded video interviewing, for example, is a powerful means for presenting your company, the job and the future team on the one hand, and for getting to know your candidate’s skills and personality early in the selection process on the other hand.

Imagine you are inviting your candidates to record a video interview. Before they do, they will see authentic welcome videos of you and your team giving them a warm impression of what they can expect from your company as an employer and providing them with relevant information about the team and the job.

Either way, innovation-driven people will be happy to see you combining technology and personal touch with an innovative approach to recruiting.

3. Include technical departments early in the process

It is important that you include those people early in the interview process who would potentially work with the candidate, because they can give candidates the most accurate picture of the job, what they will be doing and the challenges they will be facing. Additionally, they know best what requirements each particular job has, so they can directly evaluate the candidate based upon these requirements as well as assess if the candidate fits the team and shares their values. Candidates will appreciate getting to know their future colleagues and their expectations.

So, having attractive and innovative recruiting processes that meet the requirements of today’s candidates goes without saying. It is definitely worth considering the use of (video) technology here, because it not only helps make your processes faster, but also provides your candidates with a positive and innovative hiring experience – invaluable for convincing your candidates that you are an innovative and attractive employer.

Do you want to know more about how pre-recorded video interviewing software can make your hiring process more innovative and boost your attractiveness as an employer?

We’d be happy to tell you more in a personal demo presentation.

Schedule your demo here.